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Chapter 1 - Introduction

Overview

Across Australia and globally, the rapid growth of the internet has enabled powerful advances in information sharing, commerce and connection. Alongside these benefits, risks have escalated: unsafe websites proliferate, misinformation spreads quickly, and users routinely face threats ranging from phishing to sophisticated cyber‑attacks. Existing mechanisms like HTTPS and traditional Public Key Infrastructure (PKI) improve security, but they do not fully address persistent threats, fragmented governance, or the evolving tactics of malicious actors.


Vision

This proposal sets out a browser integrated, centralised global website verification system that treats every website as a digital entity requiring authenticated “citizenship” before participation. Rather than reacting to harm with scattered “blocklists”, it establishes a universal “Trusted Websites” list, making verification proactive and continuous and ensuring identity and compliance are in place before default access.


Purpose of this report

This report examines feasibility by:


Why current approaches fall short


The paradigm shift


Anticipated benefits and trade‑offs


Summary

Subsequent chapters cover current standards and the “Trusted Websites” concept; architecture, workflow and governance; expected impacts, risks and case studies; and the economics, scalability and path forward for piloting and adoption.


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Last updated: 03-11-2025